Digital and Content Marketing Officer

  • Job Reference: 6882650
  • Date Posted: 13 September 2019
  • Recruiter: Venn Group Limited
  • Location: Derbyshire
  • Salary: £27,161 to £29,860
  • Sector: Communications & Marketing
  • Job Type: Temporary
  • Duration: 15 Months
  • Work Hours: Full Time

Job Description

Venn Group is currently recruiting for a Digital and Content Marketing Officer on behalf of a reputable Public Sector organisation based in Derbyshire

This is a fixed term contract for 15 months, offering an annual salary of £27,161 - £29,860

The successful candidate will have a strong understanding and experience of digital marketing approaches and technologies, SEO, paid strategies, social media and digital content creation.

Duties include:

  • Leading on digital marketing activity to include the effective development and delivery of digital and content marketing approaches to raise market awareness and drive quality lead acquisition and conversion
  • Leading on digital and content marketing strategies, developing and delivering on UK and international campaigns
  • Coordinating digital campaign and advertising activity, delivered through digital media agencies and internally, ensuring campaigns are optimized across a wide range of digital strategies including PPC/ Adwords/ Digital Display/ Paid Social / content discovery/ organic search through data
  • Developing and delivering digital content and media including videography and photography, blogs, vlogs, graphics, display creative and
  • Planning, developing and implementing e-communication plans using CRM systems to targeted audiences to maintain brand awareness and drive conversion through regular, including tracking and reporting results and performance to continually review, refine and improve
  • Ensuring that HTML emails are prepared, set-up and delivered in line with e-communication plans
  • Working closely with the Website Management team to support the rollout of a new website through the provision of new, refreshed and optimised content and assisting with the migration of content from the existing site to the new one
  • Optimising the use of social media platforms, leading on the development of social media communication and content plans whilst ensuring alignment to marketing and communications plans
  • Monitoring, evaluating and reporting on performance and impact of social media activity
  • Taking responsibility for the planning, delivery and evaluation of webinars and virtual events for lead generation and conversion and optimize their impact

To apply for this role or to find out about other Marketing & Communications jobs, please contact Hannah Dunlop, Celia Jarvis or Jack Sharpe on the Midlands Marketing & Communications Recruitment team on 0121 616 0660 or hdunlop@venngroup.com

Venn Group is an equal opportunities employment business and employment agency and welcomes applications from all candidates